RAKHMAN, A. . Ekuitas Merek dan Loyalitas Pelanggan. Permana : Jurnal Perpajakan, Manajemen, dan Akuntansi, [S. l.], v. 12, n. 2, p. 168–182, 2020. DOI: 10.24905/permana.v12i2.106. Disponível em: https://permana.upstegal.ac.id/index.php/permana/article/view/106. Acesso em: 16 nov. 2025.